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Wednesday, July 14, 2010

The PR Boutique






Cathy Cowan of The PR Boutique gives her weekly low down on the busy world of fashion and beauty PR.

There has been a new arrival at The PR Boutique - our fabulous brand spanking new website www.theprboutique.ie. After a number of months of tweaking, debating, copywriting and sourcing it is finally here and we just love it. Plus the feedback from clients, the media and prospective clients has been amazing! We are also live on Twitter and Facebook so you can follow the company there too. A website is crucial to every business, it really is your interactive shop window and an area where you can show off your business to its best.

Every week is fast and varied in what we do at The PR Boutique. We have just finished the most amazing fashion shoot for one of our fashion clients Zuku with the talented photographer Liam Murphy www.liammurphyphotography.com and super stylist Angela Scanlon, www.angelascanlon.com. We are working on getting sponsorship for a huge national fashion event that will take place this October (I can tell you more about that later!) and we have taken on our first intern who has been a great addition to our day to day business. On the beauty side we are co-ordinating an exciting new fragrance launch for Beyonce in Ireland and promoting the stunning new Trilogy Sensitive skincare range. The PR Boutique has been in existence since September 2009 and each week just keeps getting better and better. At the end of the day, maybe it all comes down to the fact that we love what we do and have a whole lot of fun doing it.

www.theprboutique.ie

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