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Thursday, September 16, 2010

Diet Coke Designers at Belfast FASHION WEEK 2010

www.fashionweekbelfast.com

This season, the bi-annual, multi-award winning fashion event which is Belfast FASHION WEEK 2010 has teamed up with Diet Coke to give fashion design students, young designers and anyone with a flair for fashion the chance to design a commercial, wearable and fashion forward garment which will end up on the catwalk.

Entrants are required to design a womenswear look for the Autumn/Winter season that encapsulates the spirit of the Diet Coke ‘Love it Light’ attitude. This can be interpreted within fashionable boundaries and changed to, for example, ‘Love it denim’, ‘Love it leather’ or ‘Love it long and glamorous’.
The winning design will be brought to life by designer to the stars Una Rodden, shown on the catwalk at the finale show at Belfast FASHION WEEK 2010 in October, photographed by leading fashion photographer Khara Pringle and featured in a fashion magazine.

The lucky designer will also walk away with a mini scholarship to a fashion course at London College of Fashion, including flights and hotel accommodation to further nurture their passion for fashion.

If you are not a budding designer not to worry Diet Coke will be pulling up at Castlecourt on 16th October for Belfast FASHION WEEK 2010 in a fab 1960’s airstream Silver Palace as part of Diet Coke’s Love it Light Roadshow! Enjoy free preening and pampering at the Diet Coke Boutique with their nail and makeup experts from Rimmel London and Sally Hansen; hands on style advice from TV3’s Laura Cunningham and chill out at the Diet Coke Cafe while sipping on an ice cold Diet Coke!

For all those wishing to enter the design competition you will need to supply final designs and illustrations with front and back views on A3 boards, completed entry forms and supporting material to be submitted by 4pm on Friday 17 September.

Download the Design brief: http://www.belfastfashionweek.com/MR%20FASHIONWEEK%20AW10%20LAUNCH%20120810.doc

Download the Application Form:

http://www.belfastfashionweek.com/pdfs/design-comp-application-form.pdf

For more information please email style@fashionpharmacy.com or call 02890324437


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